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The Nuclear Co. And Brookfield Partner For New Large Reactor Projects

The Nuclear Co. And Brookfield Partner For New Large Reactor Projects

Brookfield announced that it has formed a partnership with The Nuclear Company (TNC), to create a new company for developing Westinghouse reactor technology.

This new company, which remains unnamed, is being positioned as a world-leading nuclear project execution company. 

A few weeks ago, we covered how Bloomberg anticipated an announcement for new AP1000s. But it appears TNC is focusing the JV’s efforts, in the near term, on the possible restart and completion of the two AP1000 reactors at VC Summer in South Carolina. 

Westinghouse originally attempted to construct the two large reactors in 2017, but eventually canceled the project after costs spiraled out of control. Brookfield is now performing the studies necessary to make a Final Investment Decision by 2027, which would mean purchasing the partially-completed assets from Santee Cooper for $2.7 billion. 

The new company will also offer execution capabilities for deploying Westinghouse’s smaller AP300 design with “end-to-end project management, licensing support, and oversight of engineering, procurement, construction and commissioning activity.”

TNC’s Chief Nuclear Officer, Joe Klecha, frames the announcement as finally addressing what the nuclear industry has been lacking in order to truly unleash the nuclear renaissance build out phase, “We know what it takes to deliver nuclear. What’s been missing is a model that brings together the people, the capabilities, and the capital to do it at speed and scale. That’s what this partnership creates.”

The timelines are still relatively disappointing. Every month China seems to be adding another reactor to their “under construction” stack, with India gaining speed as well. As the months go on, it becomes harder and harder to take the nuclear renaissance seriously in the United States, given the lack of nuclear energy being added to the grid.

It’s also bewildering that Brookfield and Cameco are still leaving money on the table with the previously announced $80 billion worth of support from the US government.

These massive amounts of money remain untouched since they were announced in October of last year.  

The progress being made under programs like the DOE Reactor Pilot Program are promising. But the program’s wins, with being close to taking kilowatt-scale reactors critical for the first time in decades, struggle to stand out when China is adding over 1,000 megawatts of energy to their grid every month or two. 

Tyler Durden
Tue, 05/05/2026 – 15:20

Iraq Offers Huge Discounts Up To $33 Per Barrel For Oil Shipments Via Hormuz

Iraq Offers Huge Discounts Up To $33 Per Barrel For Oil Shipments Via Hormuz

By Charles Kennedy of OilPrice.com

OPEC’s second-largest producer, Iraq, is offering huge discounts of up to $33.40 per barrel off the official selling prices for its crude that has to move through the Strait of Hormuz.

Iraq’s oil production and exports have been severely crippled due to the hostilities in the Middle East and the de facto closure of the Strait of Hormuz, which is the only way to move Iraqi Basrah crude grades.

Iraq was one of the first Gulf producers to slash upstream production and now exports a small part of its crude via a pipeline to the Turkish Mediterranean coast. But its key export port at Basrah, which handled the bulk of exports prior to the war, is constrained due to the unpassable Strait of Hormuz. Iraq has shipped some cargoes eastward out of the Strait thanks to bilateral agreements with Iran’s forces, but tankers now have to move empty westward of the Strait and travel deep into the Persian Gulf to load from Basrah.

Port of Basra

The inbound movement at the Strait of Hormuz is at a standstill, and renewed tensions, blockades, the U.S. Project Freedom to guide ships, the Iranian threats to said project, and Iranian expansion of the area of control at Hormuz are further complicating tanker movement west into the Persian Gulf.

Iraq is now offering a discount of $33.40 per barrel off the official selling price of its flagship Basrah Medium crude loading from Basrah on the Gulf in May, Bloomberg News reported on Tuesday, citing a May 3 notice by Iraqi state oil marketing company SOMO.

Basrah Medium that would be loaded between May 1 and 10 would be priced at a discount of $33.40 a barrel below the OSP, and at a $26-per-barrel discount between May 11 and 31, according to the notice seen by Bloomberg.

Basrah Heavy for loading in May is being offered to buyers at $30 below the OSP.

If a buyer agrees to some of the offers, SOMO’s notice says that “force majeure shall not be applicable to this offer, given that it has been issued under existing exceptional conditions already known to all parties.”

Tyler Durden
Tue, 05/05/2026 – 15:00

PayPal Prepares Job Cuts As New CEO Takes “Deliberate Steps” In Turnaround Strategy

PayPal Prepares Job Cuts As New CEO Takes “Deliberate Steps” In Turnaround Strategy

PayPal shares fell 10% in the early U.S. cash session after CEO Enrique Lores began a turnaround effort aimed at “taking deliberate steps to sharpen focus and accelerate growth.”

Lores is pushing forward with a new turnaround plan that could generate at least $1.5 billion in savings for the struggling payment platform over the next two to three years. This will allow the company to reinvest in technology modernization. Lores said in an earnings release that PayPal needs to simplify operations, reduce its cost structure, and focus its investments:

“I’m energized by the opportunity to improve execution and accelerate PayPal’s growth. The company has valuable assets in our brands, technology, and team – and there is significant potential ahead of us.

We are taking deliberate steps to sharpen our strategy, simplify our organization, and improve both our growth trajectory and cost structure by focusing our investments where we believe they will have the greatest impact.

I am confident in our ability to put the company on a more durable path to long-term growth and shareholder value creation, and we are executing with urgency.”

Lores did not provide specifics on the scale of the coming job cuts, but Bloomberg data show that PayPal has already been trimming its workforce for several years.

The headcount peaked at nearly 31,000 employees in 2021 and has since been reduced to 23,800 as of year-end 2025.

Earlier, the Coinbase CEO announced plans to reduce the company’s workforce by 14%, or about 700 employees.

Block recently told investors it would eliminate 4,000 workers, nearly half of its workforce.

We’re confident the white-collar job apocalypse will only continue as AI agents replace human workers to streamline operations and trim costs. 

Whatever happened to Stripe’s takeover plan of PayPal?

Tyler Durden
Tue, 05/05/2026 – 11:45

Alito Punches Back After Ketanji Insult Following SCOTUS Decision On Voting Rights

Alito Punches Back After Ketanji Insult Following SCOTUS Decision On Voting Rights

Authored by Amy Howe via scotusblog.com,

The Supreme Court on Monday night granted a request to immediately finalize its opinion in Louisiana v. Callais, in which it struck down that state’s congressional map, to allow Louisiana to draw a new map in time for the 2026 elections.

[ZH: Democrats are raging as] that map is expected to favor Republicans, who currently hold four of the state’s six seats in the U.S. House of Representatives but could pick up one or even two more under a revised map.

The court’s decision drew sharp criticism from Justice Ketanji Brown Jackson, the lone dissenter. Jackson argued that the court’s ruling “has spawned chaos in the State of Louisiana.”

Justice Samuel Alito, joined by Justices Clarence Thomas and Neil Gorsuch, wrote a concurring opinion that responded to Jackson with equally sharp words, countering that her rhetoric “lacks restraint.”

In an unsigned, one-paragraph order, the court explained that, to give the losing party time to ask the justices to reconsider their decision, the Supreme Court’s clerk normally waits 32 days after a decision is issued before sending a copy of the opinion and the judgment to the lower court.

But, the court wrote, in this case the Black voters defending the map at the center of the dispute “have not expressed any intent to ask this Court to reconsider its judgment.”

The court issued its decision in Louisiana v. Callais on Wednesday, April 29. By a vote of 6-3, it invalidated a map adopted by the Louisiana Legislature in 2024, which created two majority-Black districts after two lower courts ruled that an earlier map with just one majority-Black district likely violated Section 2 of the Voting Rights Act, which bars racial discrimination in voting.

Later that day, the “non-African-American” voters who had challenged the 2024 map came to the Supreme Court, asking the justices to bypass its normal 32-day waiting period and finalize the opinion as soon as possible. The voters told the justices that the Louisiana Legislature was “considering pushing back” the deadlines for the state’s congressional primaries to allow them “to occur under a remedial map.” Finalizing the opinion immediately, they argued, could give the state more breathing room in which to operate, given the short timeframe in which the state would need to revise the map.

One day later, Louisiana told the court that it would indeed postpone the state’s primary elections for Congress, which had been scheduled for May 16. In the view of Louisiana Gov. Jeff Landry, a Republican, the use of the 2024 map would constitute the kind of emergency that justifies a postponement under Louisiana law, because “electing members to Congress under an unconstitutional map flies in the face of the United States Constitution and subjects Louisiana voters to representatives that are impermissibly elected as determined by the United States Supreme Court, in a 6-3 decision.”

In her four-page dissent, Jackson suggested that the court itself was taking sides in the battle over redistricting. She wrote that developments in the wake of last week’s ruling in Callais “have a strong political undercurrent.” Louisiana’s effort to redistrict, she said, “unfolds in the midst of an ongoing statewide election, against the backdrop of a pitched redistricting battle among state governments that appear to be acting as proxies for their favored political parties.”

Moreover, Jackson noted, in the last 25 years, when one litigant has objected to a request to fast-track the issuance of its final opinion, the court has only granted the request twice. “To avoid the appearance of partiality,” she emphasized, “we could … opt to stay on the sidelines and take no position by applying our default procedures.” But by granting the challengers’ request, she said, the court’s action “is tantamount to an approval of Louisiana’s rush to pause the ongoing election in order to pass a new map.” 

In a five-paragraph concurring opinion, Alito called Jackson’s suggestion that the court should allow the 32-day waiting period to expire “to ‘avoid the appearance of partiality’” “baseless and insulting.” Complying with the waiting period, Alito posited, could itself be construed as partisan, because it would favor the defenders of the 2024 map. Alito also pushed back against Jackson’s contention “that our decision represents an unprincipled use of power,” calling it a “groundless and utterly irresponsible charge.”

The Louisiana Legislature plans to hear public comments on Friday on a new proposed map, which would include one majority-Black district. Meanwhile, lawsuits have been filed in both federal and state courts in Louisiana, challenging Landry’s postponement of the May 16 primary.

Tyler Durden
Tue, 05/05/2026 – 11:30

Ferrari Skids As Wartime Disruptions Hit Deliveries

Ferrari Skids As Wartime Disruptions Hit Deliveries

Ferrari shares fell as much as 3% in Milan after first-quarter results showed stronger-than-expected profit and cash flow, but the beat was overshadowed by a plunge in deliveries in the Middle East, as the U.S.-Iran conflict disrupted shipments to one of the luxury automaker’s key markets.

Ferrari’s first-quarter results were broadly ahead of expectations on profit, revenue, and cash flow, but deliveries across EMEA, which includes Europe, the Middle East, and Africa, were the clear outlier.

Regional shipments fell to 1,458 units, down 14% year over year and well below the Bloomberg consensus estimate of 1,651, underscoring a wartime-disrupted supercar market.

Here’s a snapshot of the first quarter (courtesy of Bloomberg):

Ebitda EU722 million, +4.2% y/y, estimate EU710 million (Bloomberg Consensus)

  • Ebitda margin 39.1%, estimate 39.3%

Ebit EU548 million, +1.1% y/y, estimate EU541.5 million Ebit margin 29.7% vs. 30.3% y/y, estimate 29.7%

Net income EU413 million, +0.2% y/y, estimate EU405.7 million

Industrial free cash flow EU653 million, estimate EU516.1 million

Diluted EPS EU2.33 vs. EU2.30 y/y, estimate EU2.30

Revenue EU1.85 billion, +3.2% y/y, estimate EU1.82 billion

  • Cars and spare parts revenue EU1.56 billion, +1.3% y/y, estimate EU1.54 billion

  • Sponsorship, commercial and brand revenue EU218 million, +14% y/y, estimate EU203.9 million

  • Other revenue EU74 million, +16% y/y, estimate EU70.6 million

Deliveries 3,436, -4.4% y/y, estimate 3,520

  • EMEA deliveries 1,458 units, -14% y/y, estimate 1,651 (2 estimates)

  • Americas Deliveries 1,030 units, +0.8% y/y, estimate 1,043 (2 estimates)

  • Mainland China, Hong Kong and Taiwan 255 units, +7.6% y/y, estimate 253.18 (2 estimates)

  • Rest of APAC deliveries 693 units, +9.5% y/y, estimate 630.23 (2 estimates)

Ferrari confirmed its 2026 guidance, citing strong order-book visibility toward the end of next year.

Goldman analyst Christian Frenes commented on the guidance, noting:

2026 guidance confirmed with room for upgrades: Ferrari confirmed its guidance for FY26 revenues of ~€7.5bn (cons €7.57bn, GSe €7.89bn), adj. EBIT of >=€2.22bn (€2.25bn, GSe €2.32bn) and ind. FCF >€1.5bn (cons €1.56bn, GSe €1.61mn). We continue to expect Ferrari to upgrade its conservative 2026 guidance in 2Q/3Q26 as we expect mix to continue to accelerate towards 2H26 supported by the ramp-up of the F80 supercar and the 296 Versione Speciale. On current guidance, the FY26-30 CAGR to FY30 targets is in line with CMD guidance of 5% on revenue as well as the EPS level, with any upgrades implying management’s willingness to grow above the medium-term growth floor.

Other analyst commentary (courtsey of Bloomberg):

Jefferies (buy)

  • Analysts led by James Grzinic say group has managed to limit margin unwind despite major FX headwinds and a quarterly trough in shipments

  • Say there “should be no surprise from today’s reiteration of 2026 guidance”

JPMorgan (overweight)

  • Analysts led by Jose Asumendi write that it was overall a strong quarter

  • Say want to better understand how firm plans to offset some FX and fixed cost headwinds during conference call

Oddo BHF (neutral)

  • Analysts say the results are broadly in line with expectations

  • This may be a “slight disappointment” as Ferrari is usually expected to beat and messaging was “quite bullish” in a pre- close call

  • Focus will shift to any commentary in the call around effects of Middle East crisis

  • “Order book is described as ‘further extending towards the end of 2027,’ vs ‘towards 2027’ at the time of the FY25 results report,” they note

Bloomberg data show that 77.4% of Wall Street analysts covering Ferrari have a “Buy” rating, while 22.6% are “Neutral” and 0% are “Sell.”

Ferrari shares…

Ferrari is set to unveil its fully electric supercar, the Luce, later this month. As we noted last week, sports car buyers are shunning hybrids and chasing V-8s and V-12s.

Tyler Durden
Tue, 05/05/2026 – 11:20

Job Openings Drop But More Than Offset By Record Surge In Hiring

Job Openings Drop But More Than Offset By Record Surge In Hiring

Two months ago, the BLS reported that January job openings unexpectedly soared by 400K, the biggest increase since November 2024, to 6.946MM, the highest since last October. Then, one month later it turned out the jump was even higher than that when the BLS published the February JOLTS print, when we learned that the January job print was revised massively higher by another 300K to 7.240MM from 6.946MM, a surge of 690K and the biggest since 2022; February job openings however promptly tumbled back to 6.882MM, or just shy of the 6.890MM estimate. Fast forward to today when we just got the latest, March, job openings print which saw another modest drop, sliding from the upward revised February print of 6.922MM to 6.866MM, or practically in line with estimates of 6.850MM. 

According to the BLS, the number of job openings plunged in professional and business services (-318,000) but increased in finance and insurance (+98,000). There were also increases in Private Education and Health services, Construction and Manufacturing jobs, offset by a modest drop in Leisure and Hospitality. 

Meanwhile, the slid in government and federal job openings continues.

The modest drop in March job openings, coupled with the bigger drop in unemployed workers means that there were 373K fewer job openings than unemployed workers in March, an improvement from the 649K in February.

It also means that after rising back to 1.0x in January, in March the ratio of job openings to unemployed dropped back to 0.9x where it has generally been since last summer.

But while the job openings number was largely in line with expectations, recent revision gimmicks notwithstanding, the real surprise in this month’s print was the number of Quits and Hires, both of which surged from 6 year lows. 

The number of hires soared to 5.554 million (+655,000) and the rate increased to 3.5% in March, more than offsetting decreases in those measures the previous month. The number of hires increased in transportation, warehousing, and utilities (+108,000), and edged up in professional and business services (+165,000) and in accommodation and food services (+124,000). Hires decreased in federal government (-7,000).

As for quits, in March the number of quits also jumped, if less forcefully, by 125K to 3.171MM, led by quits in real estate and rental and leasing (+19,000). 

Putting the hiring surge in context, the 655K increase in March hires was the best month since +4.1 million print recorded in April 2020 in the aftermath of the covid crisis, and the second highest ever. Stripping away the one-time covid shock, March was a record month for hiring which in light of everything else in the economy, does not really make much sense.

Since this number feeds directly into the payrolls calculations (after netting out separations) this explains why the March payrolls report was so much stronger (178K) than expected.

Overall, this was a solid JOLTS report and shows that after some significant weakness in late 2025, US labor market has managed to stabilize in early 2026. Of course, the report also lags the payrolls report by a month, which is why it gives us little insight into what Friday’s jobs report will be. 

Tyler Durden
Tue, 05/05/2026 – 10:57

UK Gilt Yields Near 30-Year Highs As Political/Geopolitical Fears Spark Trussian Chaos

UK Gilt Yields Near 30-Year Highs As Political/Geopolitical Fears Spark Trussian Chaos

Anyone has been in the bond markets for more than a minute remembers the fall of 2022 when UK PM Liz Truss was unceremoniously dumped by her own party after serving 45 days in office as the Gilts market collapsed at unprecedented speed amid economic chaos triggered by her ‘mini-budget’ (and multiple ministerial resignations).

The reason we reminisce is that this morning – after a long-weekend closed – UK Gilt yields are soaring once again… to their highest level since 1998 (and are a stunning 80bps above the Trussian highs) as worries intensified over local government elections and the impact of soaring energy prices on the economy.

While bond investors around the world have signaled their discontent with faster inflation and potentially higher interest rates, the UK stands out as the most extreme example.

As Bloomberg reports, the combination of Britain’s messy political landscape, with unpopular Prime Minister Keir Starmer likely to face a leadership challenge, feeble economy and strained government finances have made it a target for traders looking for a weak link.

“The market has one eye on the fact that Starmer’s days are numbered, and if not numbered then a further move to the left of the political spectrum is inevitable in an attempt to head off support for the Green party,” said Lloyd Harris, head of fixed income at Miton Group.

The UK 10-year yield has jumped 70 basis points since the start of the war, the biggest increase among a basket of developed markets tracked by Bloomberg over that period.

The UK’s problems are both domestic and foreign.

This coming Thursday’s May local elections should keep focus high on the lingering risks of a flare-up in UK political or fiscal premium.

Goldman Sachs traders believe that options markets are right to price-in relatively limited vol premium for the day itself.

The larger risks are likely in the form of either leadership challenges to the PM, or a shift in focus back to a constrained fiscal position on account of the evolution of energy prices and Gilt yields throughout the energy shock, and both of these are likely less immediate.

And even if these risks do materialise, we expect the impact on Sterling to come as bouts of currency underperformance rather than a more concerted trend lower, consistent with the pattern over the past year.

However, in the minds of investors, big losses at the ballot box raise the chances that either Starmer or his replacement would have to boost government spending to win back disaffected voters, which would further pressure the UK’s finances.

On top of that, the UK’s reliance on imported energy has left it vulnerable to an economic shock from the war in the Middle East.

With oil prices stuck above $100, the fear is that faster inflation will force the central bank to hike interest rates even further.

Markets are now pricing in three quarter-point rate hikes this year, up from two last week.

Additionally, Bloomberg reports that some have speculated that the traditional buyers of UK bonds, like pension funds, aren’t as active in the market as they used to be, which is also helping to drive up yields.

For decades, British defined-benefit pension funds bought long-dated bonds to match against their liabilities, allowing the UK to extend the average maturity of its issuance well beyond peers. Many of those programs are now winding down.

While Starmer has outlasted Truss stay in office, the bond market appears to be demanding/predicting/fearing his fate may well be the same… and soon (for better or worse).

Tyler Durden
Tue, 05/05/2026 – 10:40

US Services Surveys Disappoint In April Amid Stench Of Stagflation

US Services Surveys Disappoint In April Amid Stench Of Stagflation

Despite Manufacturing surveys solid (and US factory orders surging), expectations are for the Services sector surveys today to show stagflationary signals (weak growth, surging prices).

S&P Global’s Services PMI disappointed in April (final), falling from its flash print of 51.3 to 51.0, but still up from multi-year lows below 50 in March, showing just marginal activity growth despite weak drop in sales volumes.

ISM Services PMI also disappointed in April, falling from 54.0 to 53.6 (vs 53.7 exp) amid tumbling new orders and high prices.

Source: Bloomberg

Under the hood it was not a pretty picture at all with new orders slowing dramatically, Prices Paid holding near cycle highs, and employment contracting for the second month in a row…

“Although business activity returned to growth after a small decline in March, it’s clear the pace of growth has kicked down a couple of gears since the start of the year,” said Chris Williamson, Chief Business Economist at S&P Global Market Intelligence.

The survey data are indicative of GDP growing at a modest 1% annualized rate.

“Growth may weaken further,” warns Williamson, as service providers are reporting lower inflows of new business for the first time in two years, reflecting an intensifying hit to demand from the war in the Middle East.

“The direct impact of the war has been most evident in consumer-facing services, as high prices have led to a pull-back in discretionary spending on activities such as holidays and recreation, though transport has also been curbed by high fuel prices and travel disruptions.” 

However, a secondary additional driver of renewed weakness is a drop in demand for financial services, in part linked to heightened uncertainty about market outlooks but also reflecting expectations of higher inflation and interest rates, which has hit real estate and lending activity.

But it’s not just weak growth/orders, prices are surging too… broadly.

“A further increase in input cost inflation reflected not just higher fuel prices but a widening spread of goods and services rising in price, as well as higher wages, which will feed through to consumer price inflation in the coming months.”

The scale of the price rises will put pressure on the Fed to prevent higher inflation becoming entrenched, but the smell of stagflation remains in the air – central bankers’ arch-nemesis.

Tyler Durden
Tue, 05/05/2026 – 10:05

Shale Giant Diamondback Is Boosting Oil Output “Immediately” On Soaring Prices

Shale Giant Diamondback Is Boosting Oil Output “Immediately” On Soaring Prices

With oil prices soaring to multi-year highs, it was only a matter of time: Diamondback Energy, one of the largest shale oil producers, announced it is boosting crude output in response to rising prices caused by the Iran war.

The company that operates in the Permian Basin of West Texas and New Mexico is pumping more than 520,000 barrels a day, 3% more than its original full-year guidance, and plans to sustains those levels, Chief Executive Officer Kaes Van’t Hof wrote in a letter to shareholders on Monday.

“We believe there is a legitimate supply-demand imbalance and that the associated price signal is the catalyst to begin to grow production,” he wrote. “Because of our positioning, our preparation and this price signal, we are bringing incremental barrels to the market immediately.”

Van’t Hof’s comments come just days after supermajors Exxon Mobil and Chevron told investors they wouldn’t significantly alter production plans in response to the unprecedented war-drive disruption to Persian Gulf energy supplies. Exxon’s plan to raise Permian Basin output by 12% this year pre-dated the Iran war, while Chevron is sticking to plans to keep production from the region essentially flat. 

Diamondback CEO Kaes Van’t Hof

However, now that one company has broken the seal, expect a rush to hike output across the US E&P sector.

As Bloomberg notes, Diamondback isn’t the first shale specialist to see the Middle East conflict as an opportunity to bolster production. Billionaire Harold Hamm’s Continental Resources made a similar pledge last month. And who can blame them: crude futures are up by more than 50% since the war in Iran began in late February, and after all, when it comes to commodities, the age-old saying is that “the cure for high prices is high prices.”

Of course, with more output comes more capex: Diamondback is also is raising spending guidance by 4% this year to about $3.9 billion, with plans to add as many as three additional drilling rigs and run a handful of frack crews for the rest of this year, Van’t Hof wrote.

Diamondback’s CEO made waves exactly one year ago when he warned markets that the US is “at a tipping point” saying the US shale output has peaked, and slashed his capex. What a difference a year makes. 

The company is also working through its backlog of ready-made wells that have already been drilled and await fracking as a way to unleash more oil more quickly.

After using a stoplight analogy in investor letters over the past year to describe his thinking on whether to accelerate or hit the brakes on output, Van’t Hof said Monday that “the light has turned green, and Diamondback is well-positioned to respond to the current macro environment.”

Tyler Durden
Tue, 05/05/2026 – 09:30

Ford Sales Post Sharp 14.4% Decline In April As EV & Hybrid Sales Plunge

Ford Sales Post Sharp 14.4% Decline In April As EV & Hybrid Sales Plunge

Ford Motor Company posted a sharp sales decline in April as demand for new vehicles cooled across much of the auto industry, with the company reporting a 14.4% drop year over year to 178,667 vehicles sold, according to Autoevolution.

The weaker month pushed Ford’s year-to-date total to roughly 636,000 deliveries — still ahead of Hyundai Motor Company and Kia Corporation, but well behind Toyota Motor North America.

Autoevolution writes that the slowdown comes as automakers face softer demand after last year’s buying rush, when consumers moved quickly to purchase cars ahead of potential tariff increases. Higher gas prices tied to geopolitical tensions and persistently expensive vehicle prices have also made buyers more cautious.

While General Motors has yet to release April results, several rivals have already reported weaker numbers. Toyota’s U.S. sales fell 4.6% last month to just over 222,000 vehicles, bringing its year-to-date total to nearly 792,000. American Honda Motor Co. was nearly flat, while Hyundai and Kia also slipped slightly after a strong start to the year, though their combined sales still topped 565,000 through April.

Ford’s weakness was broad-based. EV sales dropped nearly 25%, hybrid sales plunged 32.5%, and traditional gas-powered vehicles fell 11.8%. Truck sales declined more than 14%, SUVs were down 16.6%, and the company’s bread-and-butter Ford F-Series slid nearly 14% to just over 61,000 units. Sales at Lincoln were even worse, falling more than 21%.

There were a few bright spots. The Ford Mustang climbed more than 18% in April, while the Ford Bronco rose more than 18% to around 17,000 sales. The Ford Explorer and Ford’s heavy-duty truck lineup also posted gains. On a year-to-date basis, Mustang remains Ford’s strongest performer with sales up roughly 39%, followed by the Explorer, Transit van, Ranger pickup, and Bronco. At Lincoln, the Lincoln Aviator remains one of the few bright spots, with sales up nearly 10% so far this year.

Tyler Durden
Tue, 05/05/2026 – 09:15